Inotek associated with PT. HM Sampoerna, Tbk and the Agency of Cooperative, Small and Medium Enterprises South Sumatera held the SRC (Sampoerna Retail Community) Expo at PTC Mall, Palembang. The SRC Expo was attended by 3100 visitors from SMEs, retailers, general visitors and opened by the Governor of South Sumatra, Mr. Herman Deru.
SRC Expo is an effort to increase the business capacity of retailers. Inotek as the implementing partner of the SRC Expo has carried out capacity building on three topics, the mindset of successful entrepreneurs, 30 marketing strategies to increase turnover and financing.
The SRC Expo is also a series of SRC Development Program activities. SRC Development Program aim is to improve the business performance of SRC members in Sumatra especially in South Sumatra, Medan City and Banda Aceh City.The SRC Development Program consists of short training and mentoring for 6 months. Through this program, it is expected that SMEs will be more innovative and become modern retailers.